Our Process
Each project represents a unique set of requirements, opportunities and constraints. We consistently employ a user-centered design process that typically takes the form of some portion/combination of the following:
DISCOVER |
Task 1: UX Needs Analysis, User Research, Content Assessment, Competitive Analysis, Usability/Heuristic Analysis (see AI Standard Usability Heuristics) and Traffic Analysis
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DEFINE (Conceptual) |
Task 2: Conceptual Modeling, Participatory Design, Primary User/Personae and Usage Scenario Definition Task 3: Usability or Focus-Group Tests (Benchmark or Exploratory) - Quantitative and/or Qualitative |
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DESIGN (Perceptual) |
Task 4: Sound/Visual/Icon Exploration, Refined Perceptual Design Task 5: Prototype, "Vaporware," Screen, Template and/or Code Design and Development |
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DELIVER |
Task 6: Additional Usability or Focus-Group Tests (Confirmation/Refinement) - Quantitative and/or Qualitative Task 7: UI/UX Documentation: UI Design Guidelines, Specification, or Styleguide Task 8: Help System Production Task 9: On-Call Support, Development Review, Implementation Assistance |
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DEPLOY |
Task 10: Localization/Internationalization: Cross-Cultural, Multi-Lingual and Multi-National UI Design Consulting (In-Country Evaluations/ Testing, Translation, UI Redesign) Task 11: Product/User/Sales Documentation or Demos |
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